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Marlies’ community efforts a success

tor05_200.jpgA proud member of the American Hockey League, the Toronto Marlies – primary affiliate of the Toronto Maple Leafs – announced Thursday that they helped raise a record total of $159,067 for numerous charities throughout the Greater Toronto Area during the 2006-07 campaign. The team also made 730 appearances in the community representing a feat more than twice their inaugural season total.

In conjunction with The Canadian Safe School Network, team volunteers helped raise a total of $13,000 through in-game raffles and 50/50 draws, marking the most successful initiative of the season. Working alongside the CSSN for the second consecutive season, Marlies’ players and staff visited schools across the GTA throughout the year in an effort to reduce youth violence while making our communities safer.

The team’s March 11 home game versus Hamilton was held in support of breast cancer awareness and garnered almost $7,000 for the Canadian Breast Cancer Foundation through donations and a number of unique auctions.

A staff calling campaign held in late February enabled the club to donate more than $1,500 in tickets to Toronto based “Kids up Front”, which lets underprivileged children attend live events when they otherwise may not have the opportunity to do so. Additional tickets were donated on behalf of the organization in support of the Marlies’ student achievement program which sees students rewarded for motivating and inspiring their peers.

With an approximate value of more than $100,000, nearly 750 items, including tickets, suites and team memorabilia were donated as part of key fundraiser initiatives to various charitable outlets throughout the team’s most recent campaign.